Yahoo and Symantec join forces

Posted by Dave CollinsDigital Marketing

Somewhat surprisingly, the search engine and the antivirus giant have joined forces for a new marketing venture. Ars Technica writes: “Symantec will offer its existing product, the Norton Internet Security Suite, as a 30-day trial download from Yahoo. The product will be branded “Norton Internet Security provided by Yahoo!” and will be available through the Yahoo web site as well … Read More

SIC photos

Posted by Dave CollinsDigital Marketing

As you may know, I was in Denver last week, attending the Shareware Industry Conference. As usual, it was a useful, enjoyable and exhausting event, and I had the pleasure of meeting many old friends and new acquaintances. If you're interested in seeing what it was like, here are the photos: Our own photos Sharon Housley's photos Greg Weir's photos … Read More

The Twelve Principles of Windows

Posted by Dave CollinsDigital Marketing

On Wednesday, Microsoft announced that they will be following 12 main principles when developing the Windows desktop platform. Based around three main areas, these principles all focus on choice, opportunities and interoperability. Mainly, this appears to be about things that Microsoft learned in their well-known antitrust battle with the government. Microsoft now claim that they have “learned the importance of … Read More

How to attract attention

Posted by Dave CollinsDigital Marketing

Everyone's trying to work out how to benefit from the social bookmarking sites that suddenly are everywhere. We keep reading about sites that are “dugg”, and receive tens of thousands of visitors overnight, but how can we tap in to this? Well, there probably isn't a magic formula as such, but this article contains some good pointers that you might … Read More

Cerf on net neutrality

Posted by Dave CollinsDigital Marketing

Lately, there's been an awful lot of talk about net neutrality and the future of the Internet. If you want to know more about this issue and what lies at the heart of it, reading John Battelle's interview with Vint Cerf is a good place to start. Vint Cerf is Chief Internet Evangelist for Google, and is also seen as … Read More

Net neutrality – the decision makers

Posted by Dave CollinsDigital Marketing

As you may be aware, the Internet has been buzzing with hilarity at the comments of a certain senator Ted Stevens. Together with other senators, he's been busy debating the issue of net neutrality and decided to vote against it. Unfortunately, he doesn't seem overly qualified to do so, to put it mildly. His grasp of what the Internet is, … Read More