Google AdWords changes galore

Posted by Dave CollinsDigital Marketing

If you've been reading this blog for any length of time, you'll already know that I have mixed feelings when it comes to Google AdWords. I think the concept is superb, the execution slick, and the results achieved worth every cent and minute spent. But I have more grievances with their interface than time to list them, and think that … Read More

TuCows weigh in!

Posted by Dave CollinsDigital Marketing

At least I know that someone's reading this blog. Bob Gibson from TuCows emailed in, after reading our People ignore banner ads – no, really entry from a few days ago. Bob was very agitated. Okay, not really. If you've met Bob you'll probably find it hard to picture him really agitated. But he did disagree with a number of … Read More

Google feeling the heat

Posted by Dave CollinsDigital Marketing

Have you been noticing a decline in the quality of Google search results lately? I myself have noticed an increase in the number of spam results (and I use Google a LOT), although our own rankings remain more or less where they have been for a long time. And the masses are starting to grumble. The gist of the grumble … Read More

Interested in Office 2007?

Posted by Dave CollinsDigital Marketing

You can now take it for a “test drive”. Microsoft have released a quasi-web-enabled version of Office 2007 that runs within a browser, giving you a chance to try it our without installing the beta. Cool. And people are eager to try it, too – apparently the waiting time was 150 minutes yesterday. At the time of writing this, however, … Read More

People ignore banner ads – no, really

Posted by Dave CollinsDigital Marketing

ClickZ is reporting on a new eye-tracking study which has discovered that website visitors avoid viewing banner ads. Naming it “banner blindness”, the study claims that people simply ignore bright flashing ads and other irrelevant content. I think anyone who's attempted a banner ad campaign in recent years would have been more than happy to tell them that, without the … Read More

Maxthon, the Chinese choice

Posted by Dave CollinsDigital Marketing

Regular readers of this blog will know that Maxthon is my browser of choice, mainly because I love how easy it makes tabbed browsing. What I didn't know was that it's also hugely popular in China, but for an entirely different reason. CNET News reports: “[Maxthon] has attracted millions of users in China for functionality that can funnel traffic through … Read More

Google currency check

Posted by Dave CollinsDigital Marketing

A while ago, we showed you how to check what time it is in different parts of the world with the help of Google. Today, we learned that you can do the same thing with currencies – and we think you'll find this every bit as useful as we did. Want to know how much a $100 is in UK … Read More

Google and Adobe, yawn

Posted by Dave CollinsDigital Marketing

The latest in a looong series of Google “relationships”, they have now signed an agreement with Adobe to distribute the Google Toolbar with the Macromedia Shockwave Player. The agreement also states that the toolbar will be offered as part of other Adobe product installations in the future. I'm not sure that I like all this Google force-feeding. People started using … Read More

Weekend warning

Posted by Dave CollinsDigital Marketing

It's Friday – if any of you are planning on roaming the open plains with your mobile phone to your ear this weekend, keep an eye out for thunderclouds. An article on the BBC says that mobile phones can lead lightning current directly through your body. “If you're struck by lightning on its own it will flash over your body … Read More

Cold and quick

Posted by Dave CollinsDigital Marketing

Scientists in the US recently demonstrated the world's fastest silicon-based microchip, which can operate at speeds up to 500 gigahertz. That's right, five hundred. Impressive. Tricky to reproduce in a home environment, though, since they had to use liquid helium to super-cool the chip in order to break the world record. Nevertheless, the scientists are hoping that this could eventually … Read More