Fact: most of us are above average at everything

Posted by Dave CollinsSEO

Practical eCommerce have produced the results of their SEO Survey. Aside from the fact that they made no mention of how many people took part, let’s consider the highlights of each question and answer combination: More than 95% of respondents though that SEO is important for their business. Nearly all respondents claim to have a fair or good understanding of … Read More

Ask not what Google can do for you, but what you can do for Google

Posted by Dave CollinsDigital Marketing, SEO

Software developers, product designers and manufactures can learn a lot from Google. They churn out new features at an incredible rate. Their new ideas are (mostly) useful. They don’t wait too long before releasing their offerings to the world (Gmail is still in beta). And they don’t dilute a great product with superfluous features. Their latest most visible development has … Read More

Google vs. Yahoo – is there a prize for second place?

Posted by Dave CollinsDigital Marketing, SEO

I like to indulge myself a little on a Friday morning, and look for emerging trends across all of our client accounts. I did say a little. When looking at which search engines send traffic to our clients, like Olympic events, the three medal winners stand on a podium. Unlike the Olympic podiums, the Gold medal winner stands several kilometres … Read More

Not even Google is safe from Google

Posted by Karin CollinsSEO

In what I can only describe as a somewhat surprising move, Google has penalized yet another website for buying links:  Google Japan.  Matt Cutts was the first to mention it when he Twittered that Google.co.jp  has seen a significant drop in PageRank, and it was later discussed in more detail over at Google Blogoscoped. Apparently, the specific mistake that Google … Read More