For many people, search engines are the first place they look for anything - but unless your website is correctly optimised, chances are they won't find yours.

Picture this: You have the best pink polka-dot widget in the universe. You know it's good, your existing customers think it's great, and it might even have won an award or two. But when people go to Google, Yahoo or Windows Live and search for pink polka-dot widgets, your website shows up as number 314 in the results. Some of your competitors are right at the top - even though their pink polka-dot widgets are nowhere near as good!

Does this sound depressingly familiar? If it does, we sympathise - but we have some good news for you. The SoftwarePromotions search engine optimisation package is exactly what you need!

For a one-time fee, we can optimise your website and ensure that the people looking for software like yours have a high chance of finding their way to your site. The great thing about search engine optimisation is that the traffic it creates will keep flowing long after the actual work is done.

Think about it. You might spend a fortune on advertising and pay-per-click sites, and perhaps they work well for you. But does that mean that you don't want a large influx of free traffic? No, we didn't think so.

The search engine optimisation package includes:

• Analysis of your current website and its position in the search engines
• In-depth web log analysis
• Detailed keyword research using an assortment of online database to find the ideal terms for your website – keywords that describe your product, are commonly searched for, and don’t have too much competition
• Application of these keywords to the site, by writing good, keyword-rich descriptions and title tags, and adding them to the copy
• Creation of keyword-rich alt tags for your images, and the optional addition of text links with keywords where suitable

The price of this package depends on a number of factors, one of which is the size of your website.